Design Web Consultancy runs paid media campaigns specifically designed for the UK hospitality sector. Our Google Ads and paid social strategies are built around one outcome: more direct bookings at lower cost than OTA commission. We understand the seasonality, booking windows and guest intent signals that are unique to hotels, holiday parks and hospitality venues.
- Google Ads for hospitality - Search, Display and Performance Max campaigns targeting guests at the moment of booking intent
- OTA interception campaigns - brand protection and direct booking incentive strategies that recapture margin
- Geo-targeted advertising - reaching travellers based on location and destination intent
- Negative keyword management - protecting your budget from irrelevant clicks and low-intent searches
- Seasonal campaign planning - aligning spend with key booking windows to maximise occupancy year-round
- Remarketing and retargeting - re-engaging browsers who visited your site but did not complete a booking
- GA4 and booking engine integration - tracking true revenue attribution from every campaign
- Advanced audience targeting - data-driven targeting based on in-market travel signals
We measure success in direct bookings and reduced OTA commission, not just clicks and impressions. Talk to us about your paid media goals.